The second season of Euphoria is debuting, and they threw a premiere of sorts — it’s referred to as a Photocall in the captions, and access seems to have been limited (I believe to just one photographer, and from Getty, for example, and for all I know they just showed up to pose and then left). They’re not in an enviable position — they probably had to do something to make sure people know the show is back at long last, especially now that awards shows are being delayed, many folks are spending more time at home again, and so maybe we all need a new binge-watch. Being the (almost) only fresh thing in fashion right now would certainly do that, and also, people are hungry for Zendaya. Give them what they want.

[Photos: Jeff Kravitz/Getty Images for HBO, Hunter Schafer provided courtesy of Prada]