I get this. It’s supposed to recall the zines of the 90s, especially in the sense that the photo looks as if it’s been cut and pasted — literally. The way we literally used to have to cut things out and paste them onto other things. Kids, you don’t even KNOW.
The reason I get it is because I lived through the early 90s. And while I did not personally read a lot of zines — procuring them seemed like a lot of work, and I’ve always been in favor of having things just arrive at my home, which is why I am such good friends with my UPS guy — I did live very close to a Penny Lane, and also I read Sassy and also I went to a school where plenty of girls spent a lot of time wearing Doc Martens and talking about Earth Day, so I am very familiar with this particular retro milieu. (For example, I could expound at length about that time Sonic Youth gave Sassy a recipe for tacos using butter and canned tuna, a recipe so bizarre and memorable that I have never forgotten it, and it’s been TWENTY YEARS.) So I FEEL THIS. However, my own personal Old Lady Instinct is that, now, in 2016, this sort of intentionally home-made look only really works if the person in question looks super dynamic in her cut-and-pasted photo, and slack-jawed Maisie Williams in her underpants feels a little more blank than she ought to. I have to think she pulled this cover out of the mailbox and thought, “THAT photo? Really? Okay, then!” I get what they were going for, but I think the place they landed turned out to be more blow-up-doll-adjacent than was intended — in a way that I don’t think fits either her or the publication.
On the other hand, I’m also not the demographic for this sort of thing at all anymore, so what do I know? Well, wait. I do know one thing: regardless of the rest of this cover, that sweater is cute.